# Q4 nurture

Tom asked for this in the Monday meeting. We need a nurture sequence for the people who came in
through the paid campaigns over the summer but have not done anything since, because there are
quite a lot of them now and they are just sitting there. Probably five or six emails, spread over
a few weeks, and it should talk about the interpretation piece and the analyst notes because that
is what we are trying to get across at the moment. Content team to draft, and I think we want it
out before the end of the quarter ideally. Aisha has the list.
